My name is Laufey Jónsdóttir (b.1984), I’m a Reykjavík, Iceland based illustrator and designer with a BA degree in Fashion Design.

Since my graduation in 2007 I have freelanced as a designer and illustrator. Clients include: Icelandic Design Center, “Íslenska” Ad Agency, “Landsbankinn” National Bank of Iceland, The City of Reykjavík, Reykjavík Culture Night, the National Museum of Iceland, Bast magazine, Nýtt Líf magazine, “Nautnabelgur” restaurant and “Blindrafelagid”, the Icelandic organization for the visually impaired.

In addition to my work for clients I also run several independent projects. I constantly seek to develop and refine my work. My first solo exhibition took place in 2012 and in 2015 held my most extensive solo exhibition, PERSONA, at the Nordic House in Reykjavík.

I like working and challenging myself with different types of mediums, from simple ink illustrations to experimental three-dimensional collage illustrations, playing with light and shadow.


Photo by Laura McLean